Terms of service

Last updated 15 November 2026. Draft pending legal review before launch.

These terms govern use of Beacon, a marketing intelligence service for trade and home-service businesses operated by [legal entity name, ABN] (“we”). By creating an account you agree to them on behalf of the business you represent.

The service

  • Beacon reads advertising and enquiry data you connect or enter and presents reporting, attribution and written analysis.
  • The service is read-only towards advertising platforms: it never creates, edits or deletes campaigns, budgets, bids or keywords.
  • Written analysis is generated automatically from your own data, is for information only, and is not professional advice. You remain responsible for decisions about your advertising.
  • Features marked as previews, simulated or in development may change or be withdrawn.

Your account and organisation

  • You must provide accurate information and keep your sign-in credentials secure. You are responsible for the people you invite and the roles you grant them.
  • You confirm you are authorised to connect the advertising accounts you link and to provide any customer or lead information you enter.

Acceptable use

You must not misuse the service, attempt to access other organisations' data, interfere with its operation, or use it to break any law or third-party terms, including Google's.

Fees

Pricing is not yet set. Any paid plans will be described clearly before you are charged, and these terms will be updated.

Data

Our privacy policy explains how we handle data. You own your data; you grant us the licence needed to operate the service for you. You can disconnect accounts and delete your organisation at any time.

Availability and liability

We aim for reliable service but provide it “as is” to the extent the law allows. Nothing in these terms excludes rights you have under the Australian Consumer Law. Our liability is otherwise limited to the fees you paid in the previous 12 months.

Termination

You may stop using the service at any time. We may suspend or end access for breach of these terms, with notice where reasonable.

Changes and contact

We will notify organisation owners of material changes by email. Questions: [contact email]. These terms are governed by the laws of New South Wales, Australia.